Sylvera

Sylvera, a Series B climate tech platform, partnered with Forme to hire a Vice President of Marketing to lead brand, positioning, and go-to-market strategy during a pivotal phase of growth. As the company evolved from a single-product offering to a broader platform, the need for a strategic, hands-on marketing leader became critical.

 

The role required a rare blend of category creation expertise, demand generation acumen, and executional strength. The brief called for a marketing leader who could define a clear brand narrative, align closely with revenue goals, and scale a high-performing function from the ground up.

 

Forme conducted a transatlantic search, mapping both US and European marketing leaders with deep experience in enterprise SaaS. The successful candidate brought the strategic vision and builder mindset needed to elevate Sylvera’s market presence, while tightly integrating marketing with sales and growth objectives.